Poggenpohl 5B.jpg

The Fourth Wall / Film

The Fourth Wall / Film & Event

The Fourth Wall — Art Direction

Electrolux Grand Cuisine and Poggenpohl have joined forces to create a unique concept "The fourth wall" for the ultimate home kitchen –  a place where gastronomy, creativity, and interior design combine to inspiring effect. This concept kitchen was built in London and opened with an event with chefs such as Magnus Nilsson, Neno Mendes and Paolo Pettenuzzo.

Anders Nord_Electrolux_Grand Cuisine_4th wall_Brand identity_1.jpg
Anders Nord_Electrolux_Grand Cuisine_4th wall_Brand identity_12.jpg
Printed communication

Printed communication

Anders Nord_Electrolux_Grand Cuisine_4th wall_Brand identity_14.jpg
Concept launch in London

Concept launch in London

Electrolux_Grow_dag2_MG_3766_.jpg
Electrolux_Grow_2014__MG_2551_0539.jpg
Electrolux_Grow_2014__MG_3446_0592.jpg
Electrolux_Grow_2014__MG_3220_0670.jpg
Electrolux_Grow_2014_24-70_MG_3009_417_1.jpg
Anders Nord_Electrolux_Grand Cuisine_4th wall_Brand identity_16.jpg
Electrolux_Grow_dag2_MG_3733_.jpg
Electrolux_Grow_dag2_MG_3856_.jpg
Electrolux_Grow_2014__MG_3301_0751.jpg